Artist stitches up supermodel

An artist has spent nearly 2,000 hours hand-stitching a jewellery designer's promotion for his new range.

Inge Jacobsen stitched over eight pictures of Danish supermodel Freja Beha Erichsen for Georg Jensen's spring/summer campaign.

The Danish-Irish artist, who was helped by students from The Royal School of Needlework at Hampton Court, was personally asked by Jensen.

Images of Freja Beha Erichsen from Jensen's 2011 winter campaign were used and rebooted with Inge's cross-stitching.

Ms Jacobsen stitched over four small images and four large ones by hand and the works were executed in fully stitched and partly stitched versions.

They will be exhibited at the Georg Jensen flagship stores during this season's Copenhagen Fashion Week, New York Fashion Week and London Fashion Week.

She said: "I was overjoyed when I heard from Georg Jensen.

"We both felt like it would be a great fit because my work involves using a traditional craft in a modern context and they are still using traditional methods to create their ultra-modern pieces."