Cook remains fully committed
Steve Cook admits to being 'flattered' by move talk, but says it is his ambition to help Bournemouth into the big time.
On the back of another impressive season for Eddie Howe's men, inevitable transfer speculation has been sparked.
A number of key men are said to be attracting interest ahead of the summer window, with highly-rated defender Cook among them.
He is, however, tied to a contract at Bournemouth until 2016 and hopes he will get the opportunity to grace the Premier League with them, rather than chase the dream by switching clubs.
The 23-year-old, who was snapped up from Brighton & Hove Albion in January 2012, told the Daily Echo: "I think it is inevitable that some of our players will be linked with other clubs after the excellent season we have had.
"Bournemouth has always attracted interest from other clubs and you only have to see how many players have left in the past.
"But times have changed now and I don't see any reason why the club would need to sell players because it is only going in one direction.
"Hopefully, next season we can build on the past couple of months and be where I think we should have been this season. The play-offs and maybe pushing for automatic promotion has to be the aim.
"There is always going to be speculation, but whether anything happens or not is yet to be seen.
"As a player, you want to perform well in every game and you want to impress. If you do that and it gets you linked with higher-levels clubs, then it is flattering.
"The manager has said we should take it as a compliment and, from my perspective, I do. But everyone in this squad wants to play in the Premier League and, hopefully, it can be for this club.
"It is every boy's dream to play in the top flight and we want to be pushing for promotion next season."